Mariposa Clothing is a colourful clothing company based in sunny Golden Bay, the north west tip of New Zealand's South Island.

Many of our products are designed and manufactured specifically for our stores. We design, hand select, personally source and directly import many of our products that compliment the bold vibrant colourful streetwear that Mariposa has become so well known for.


Our first garment store opened in Takaka in September 2005 followed by Mariposa Nelson in September 2006. In late 2008 the gals of Mariposa realised we could not survive on funky frocks alone. We needed shoes and boots too! Therefore "Soul by Mariposa" was born. We have sourced an incredible range of unique, quality and comfortable footwear to compliment our clothing ranges. Featuring world renowned brands such as Keen, Merrell, El Naturalista, Fly London, Wanda Panda, Bobux, Crocs, Teva, McKinlays NZ, Bussola, Wild Rhino, Neo, Josef Seibel, Dr Martens, Planet, EOS,  and oh so much more.

During the winter of 2008 our online store was launched. For our lovely customers, who don't make it to our sunny corner of the planet on a regular basis you can now shop online for products from all 7 of our stores.  We are constantly adding new ranges of clothing, footwear and jewellery to our site. Check back often, you will not be disappointed.

The winter of 2016 again had us busy brainstorming a new idea. What if we could showcase all our wonderful jewellery in one beauteous location?  And the idea of "Dragonfly by Mariposa" was created.  Opening Labour weekend of 2016, Dragonfly by Mariposa in Takaka now offers a beautiful range of divine jewels, heavenly gifts and unique gift ware.

Due to the success of Dragonfly in Takaka, it was only inevitable that Dragonfly Nelson would find it's way into the family. When the perfect site on Hardy Street popped up in 2019, right next door to Soul, we simply could not resist and we cracked open the doors to store number 6 in December 2019.

Despite global pandemics and what seemed like endless trade interruptions in 2020 and 2021, an opportunity again presented itself and "The Emporium" by Mariposa, store # 7 opened at Morrison Square in Nelson in December 2019. The Emporium is an absolute treasure trove of bargains to delight. It operates as a clearance and sale shop for all 6 of our stores, end of line, last pairs and excess stock. Filled with bargains and hard to resist temptations at an incredible 50-70% off. Featuring discounted clothing, jewellery and footwear it is certainly well worth a visit.